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Create a post in HubSpot Go to the Marketing > Website > Blog section. Click Create and select Blog Post. Set the domain and language of the blog. Add text and images. Customize settings including post title, meta description, URL, author, tags, associated campaign, featured image, and image alt text. SEO Strategy with HubSpot Pillar Pages and Topic Clusters One of HubSpots best features in terms of SEO strategy and optimization is the Pillar Page Topic Cluster tool . This tool allows you to interconnect your blog posts, in order to establish a relationship between them and give more importance to certain central pieces.
These pieces are your pillar pages, or pages that you want to position in search engines. By using A Complete List Of Unit Mobile Number List this structure, search engines will understand the relationship between your posts and will better categorize and rank them. HubSpot content strategy for a business blog Additional SEO Features Optimization Tool of online marketers say that content creation is their most effective SEO strategy. Fortunately, the Optimize tool within the HubSpot blog helps you apply SEO best practices to each of your pages and posts. It is necessary to have implemented the structure of the pillar page and the topic clusters mentioned above, so that HubSpot can make recommendations based on the topic and the associated keywords.
There you will find information related to the pillar and subtopic, as well as SEO tips for the title, content, images, links, and more. Items that require further action will have a red circle next to them, while actions that have been completed will have a green check mark. HubSpot SEO optimization for your business blog Your company will begin to see the benefits of having a corporate blog on HubSpot in no time. By implementing it, you will see how your pages start to rank higher in search engines. The possibilities that a blog offers you are endless! If you need help with your blogging strategy or setup, your Inbound Marketing agency is here to help! Contact us. Download Guide Mary Beth Swick Mary Beth Swick Mary is a professional copywriter with over years of experience in marketing and advertising. As an American living in Madrid, she enjoys Spanish culture, she is passionate about hiking around Madrid and the latest Netflix and HBO series.
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